SuperPetit is a French children’s lifestyle brand founded by two sisters, passionate about design, creativity and sustainability. Born in Lyon in 2015, the brand set out to reimagine colouring as a playful, reusable experience that sparks children’s imagination while reducing waste. Their hero product — the silicone colouring mat — transforms drawing time into an eco-friendly adventure, made from high-quality, food-grade silicone that’s safe, durable and endlessly reusable. Each mat features original illustrations inspired by nature, travel and fantasy worlds, encouraging open-ended play while keeping little hands busy at home, in restaurants or on the go.

With a strong commitment to quality and environmental responsibility, SuperPetit designs all products in France and produces them ethically with a focus on safety and sustainability. As a proud member of 1% for the Planet, the brand donates a portion of every sale to support environmental causes, reinforcing its dedication to a better world for the next generation. Blending French creativity with everyday practicality, SuperPetit has become a favourite among families worldwide — admired for its thoughtful design, premium materials and joyful approach to imaginative play.